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Companies can maximize their exposure by utilizing display advertisements throughout the online and print versions of the directory. Thousands of election officials, multilateral funding agencies, development organizations and other professionals in the election supply community use this directory to make purchasing decisions, issue requests for quotes, and to encourage the participation of election vendors in sponsored events. Such targeted content and readership make the Buyer's Guide an unmatched resource for administration professionals situated both in the United States and internationally.

Listings and display advertisements reach:

  • Professionals from electoral management bodies located around the world;
  • Staff managing elections for universities, labor unions, associations and other private organizations;
  • Members of election-related trade associations, including:
    • International Association of Clerks, Recorders, Election Officials and Treasurers (IACREOT)
    • Association of Electoral Administrators (AEA – United Kingdom)
    • Association of European Election Officials (ACEEEO)
    • Association of African, Asian and Caribbean Electoral Administrators  
    • National Association of State Election Directors (NASED)
    • National Association of Clerks, Recorders and Election Officials (NACRC)
    • National Association of Secretaries of State (NASS)
    • U.S. State-level professional associations throughout the United States
  • Democracy development organizations (including nonprofit and multi-lateral agencies such as the United Nations, European Commission, and the Organization for Security and Cooperation in Europe (OSCE);
  • International companies selling related electoral equipment and services;
  • And hundreds more procurement professionals that operate at both the local and state levels of government

Print Advertising

Display advertisements are available on most pages of the printed directory and appear nearest a company's listing as organized alphabetically or by category or service provided.

Prices:
Outside back cover -  $6,000.00
Front Cover Image -  $5,000.00
Inside front cover -  $5,000.00
Inside back cover -  $5,000.00
Center Spread -  $5,000.00
Page 5 Premium -  $2,500.00
Full page four color -  $1,900.00
Full page black & white - $1,100.00
Half page four color -  $995.00
Half page black and white -  $700.00
Quarter page four color -  $690.00
Quarter page black and white -  $500.00
Eighth page four color -  $395.00
Eighth page black and white -  $300.00

Requested position: Additional  $450.00 - $650.00

Additional terms: Companies placing at least $1,500 in advertising will also be eligible for as many as three complimentary pages of editorial that (pending editor approval) will be published in the printed and online editions.

Specifications

DISK: Electronic files should be submitted on CD-rom and shipped with full color lasers including printer and crop marks.

ARTWORK: In EPS or TIFF format only; must be compatible with magazine layout — InDesign 2.0 for Windows.
300 dpi resolution at proper scale
All Fonts converted to outline format.
Flight-check all files
Checking copy required.

EMAIL: All files must have the proper file extension (.eps, .pdf, .tif). Flight-check all files.
Checking copy required.

PDF: All Images must be 300 dpi.
All fonts must be embedded
All colors must be CMYK
Include all supporting font files for troubleshooting purposes

IMAGES: EPS or TIFF, minimum 300 dpi.

BLEEDS: Accepted on full-page, 2 page spreads, and 2/3 page (at top, bottom, and right margins only). Add 1/2" to all bleed edges.

SCREENS & HALFTONES: 133-line screen.
Camera-ready print, veloxes or negatives (right reading, emulsion side down).

*WILL NOT ACCEPT: JPEG, GIF, PageMaker files, PC files, or RGB colors*
Windows Compatible Files Only

Width Depth
Full Page BW 8.5" 11"
Half-Page Horizontal BW 7.5" 5"
Quarter-Page BW 3.62" 5.25"
Eighth-Page BW 3 5/8" 2"
TRIM SIZE 8.5" 11"
LIVE AREA : Subtract ½" from trim size.
GUTTER: ½" from trim size.

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Online Advertising

Banner and skyscraper advertisements are accepted on all pages of www.ifesbuyersguide.com for companies that advertise in the printed edition.

Price/terms: Online advertising is available for $360 per placement, per year with one free placement per paid full-page display advertisement in the printed version.

Advertisements appear online for one calendar year following receipt of payment and automatically rotated among participating companies per page refresh.

Specifications

Width Depth
Banner 468px 60px
Skyscraper 130px 515px
.jpg, .bmp, .tiff, .eps, .gif, .swf

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Contact

For additional information about opportunities to advertise in the 2010 online and print editions:

Ms. Reem Nourallah
Advertising & Sales Manager
IFES Buyer's Guide
C/O Potomac Media LLC
4201 Cathedral Ave, Ste.#107W
Washington, DC 20016
+1 202-363-3740 Main
888-325-9943 Toll Free
+1 202-333-8786 Fax
potompub@aol.com

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